Hirai: PS3’s labeling ‘confused’ developers

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Polygonal PlayStation chief Kaz Hirai has claimed that the original branding of the PlayStation 3 as an all-inclusive entertainment device confused developers. He states that the confusion is now over because finally, after more than a year, games developers have realized that a videogames console is used for playing videogames.

“I think there was some confusion as to what PS3 was initially — some of the third parties didn’t understand and they wanted to scale back a little and see how things went before they really put in their resources,” states the living Quake character model. “But when I re-positioned the PS3 as a videogames console at Tokyo Game Show I think everybody got that message loud and clear.”

Although some might write Hirai’s words off as excuse-making, it has to be said that studios did, at the very least, feel alienated — if Square-Enix is anything to go by. The Final Fantasy publisher once stated that Sony needed to firmly decide upon what the PS3 was supposed to be, or it could spell trouble in the end.

Hirai seems to think that Squeenix was on the nail, but everything’s okay now. Just in case anybody is still confused, however, let’s set the record straight — The PlayStation 3 can run videogames. Confirmed.

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James Stephanie Sterling
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