Straight from the official Nintendo press release comes news that the Wii is pulling an all out assault on Summer itself — by way of theme parks, cruise ships, and their own street team.
George Harrison, otherwise known as Nintendo of America’s Senior Vice President of Marketing, wants you to know that the Wii will be there to entertain you — even when you’re away from the confines of home.
“This summer, Wii will be where gamers and their friends and family are
gathering to have fun. The best way to understand the fun of Wii is to try it for yourself, which is why we’ve made it easy for people to find it in numerous places.”
Expect to find the Wii at Six Flags theme parks, Norwegian Cruise Line ships, NASCAR races via the street team, and the Dick’s Sporting Goods sponsored “Kick-It 3v3 soccer tournament” which runs from now until August.
This will be a great opportunity for those of you who haven’t yet tried a Wii to see what the fuss is all about, and decide if the motion-sensing console is for you.
Follow the jump for the complete press release in all its glory.
Wii Adds Spice to Summer on Land, on Sea and in the Air
Theme Parks, Cruise Ships and Street Teams Make Wii a Part of Summer Fun
REDMOND, Wash., June 21 /PRNewswire-FirstCall/ — Leaving home this summer
doesn’t mean leaving behind the fun of your Wii(TM) video game system.
Nintendo’s hot-selling system is making appearances in fun locations around
the country to give people of all ages a chance to sample it and experience a
whole new way to play video games.
“This summer, Wii will be where gamers and their friends and family are
gathering to have fun,” says George Harrison, Nintendo of America’s senior
vice president of marketing and corporate communications. “The best way to
understand the fun of Wii is to try it for yourself, which is why we’ve made
it easy for people to find it in numerous places.”
Some of the places people can find Wii this summer include:
— Six Flags Theme Parks: Wii is the Official Gaming Console of Six Flags
parks. Six Flags offers complimentary game playing at Wii gaming
stations throughout select Six Flags-branded theme parks.
— Norwegian Cruise Line Ships: Wii systems are currently on all Norwegian
Cruise Line ships. The systems are equipped with Wii Sports(TM), Wii
Play(TM), WarioWare(TM): Smooth Moves and Excite Truck(TM).
— Nintendo Street Team: The Nintendo Street Team includes a trailer and
two SUVs equipped with all the hottest and upcoming Wii and Nintendo
DS(TM) games. The Street Team will be touring the country attending
fairs and festivals, local events and select NASCAR races all summer
long to give people the chance to sample games for both casual players
and the hard-core gamer. For a complete calendar of where to find the
Nintendo Street Team, visit http://www.nintendo.com.
— The Dick’s Sporting Goods Kick-It 3v3 Soccer Tour presented by Sports
Illustrated For Kids: Nintendo will join this 53-city soccer
tournament,
which runs now through August. Wii systems will be on display showing
off sports-themed games like Wii Sports and Mario Strikers(TM) Charged
(after it launches on July 30).
— In Your Travel Bag: Consumers have found that the Wii system is so
compact that it can be toted from place to place in a small carry-on
bag. That makes it one of the first home video game systems that can
easily be toted onto an airplane. So whether you’re traveling by car or
plane, off to visit grandma or just get away for a while, everywhere
you go, be sure to pack your Wii too.
Since it launched in November 2006, Wii has become a social phenomenon.
Wii bowling leagues have sprouted up, retirement communities are using them
for recreation and libraries are using them to draw a crowd and create
interactive programs that attract younger readers. Wii continues to introduce
the world of video games to new audiences, and systems sell out as fast as
Nintendo can manufacture them. For more information about Wii, visit
http://www.Wii.com.
The worldwide innovator in the creation of interactive entertainment,
Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and
software for its Wii(TM), Nintendo DS(TM), Game Boy(R) Advance and Nintendo
GameCube(TM) systems. Since 1983, Nintendo has sold nearly 2.4 billion video
games and more than 409 million hardware units globally, and has created
industry icons like Mario(TM), Donkey Kong(R), Metroid(R), Zelda(TM) and
Pokemon(R). A wholly owned subsidiary, Nintendo of America Inc., based in
Redmond, Wash., serves as headquarters for Nintendo’s operations in the
Western Hemisphere. For more information about Nintendo, visit the company’s
Web site at http://www.nintendo.com.
